Thursday, November 27, 2008

Planning the Social Networking and eBusiness Conference 2009

We are organizing the 2nd Social Networking and eBusiness Conference this April 23 and 24, 2009 at the Hotel Intercontinental, Makati City.

We will very much appreciate if you can share to us your thoughts on what topics you will be interested that we can include in the next event.

You are also encouraged to join our community or mailing list and be kept posted on developments.

Thank you!

Tuesday, May 27, 2008

Presentation Materials & Videos: Social Networking and eBusiness Conference 2008

In behalf of Fiera de Manila and the Club, we would like to thank our sponsors, speakers, participants, and media for participating in our Social Networking and eBusiness Conference Philippines 2008. Club Members can download the handouts at the club member site and view the presentation videos at the club social networking site.

Thank you again!

Thursday, March 27, 2008

Changing the Landscape of eBusiness and Advertising

Sign up as an exhibitor! Sign up as a conference delegate!


Be a global social networker in today's second generation Web 2.0 world. Catch the latest phenomena in internet marketing, web advertising, and electronic commerce by knowing the trade of how social media and digital networks help increase web site traffic, conversions, and revenue generation.

The Social Networking and eBusiness Conference Philippines 2008 is a pioneering and leading edge event for sharing and exchanging information about social networking as it changes the landscape of internet marketing, web advertising, and electronic commerce.

This Conference will roll out relevant issues in social networking and eBusiness as key to customer acquisition, conversion, and retention through digital networks marketing, business networking, affiliate program, social media, and online community building. Issues on building trust, reputation and privacy in digital social networks will also be discussed. The Conference will offer new ideas, new thinking on how to bring your marketing strategies and programs to the next level of digital platform, which is of Web 2.0 world.

This Conference is must for interactive & digital marketers, brand marketers, web masters, bloggers, and those involved in Internet marketing, web advertising, and electronic commerce in today's phenomena and recent boom in popularity of social networking.

Leading interactive marketing companies, technology providers, software vendors, Internet & web services providers, IT and management consulting companies, mobile & wireless, telecom companies, training institutes, software development companies, e-banking and financial institutions, content providers, and government agencies will showcase and demonstrate the latest Internet/wireless & mobile/e-commerce/e-business solutions, technologies, and innovations at the exhibit floor.

In this connection, we would like to invite your company to be one of our Corporate Sponsors, Exhibitors, or to send delegates/participants to this event. Attached are details of the event for your reference.

For more information, please call: Ms. Maricor Tornea and Angie Tuzon, Project Managers, at telephone numbers: +632- 896-0639, 896-0637, 899-6216, email:, visit web site:

Sign up as an exhibitor! Sign up as a conference delegate!

Thank you and we look forward to your favorable participation in this Conference.


Visit the following exhibitors at the Social Networking and eBusiness Conference 2008 at the Hotel Intercontinental, Makati City.

Admission to the exhibit area is free and is open from 10 am to 6 pm.
  1. American Technologies Inc. (
  2. AsiaPay (
  3. Bayan Telecommunications (
  4. Business Mirror (
  5. Business World Online (
  6. Citibank (
  7. DMCI Homes (
  8. Friendster (
  9. Gencars Isuzu - Makati (
  10. Graphic Sales Center, Inc.
  11. Inquirer Interactive (
  12. Intermatrix Document Solutions, Inc.
  13. Level Up! Games Philippines (
  14. Megaworld Corporation (
  15. Oxford Distributors (
  16. (
Sign-up as an exhibitor or sponsor today!

Tuesday, March 25, 2008

Rodion Herrera - Avatrian, LLC.

Rodion Herrera is the creative director for Avatrian, LCC, a full-service metaverse consultancy and content creation agency based in Cebu City.

As a freelance content creator since the early 2000’s, his virtual creations have been featured in various websites and blogs that cater to games, simulations and virtual worlds. As creative director for Avatrian he has managed dozens of projects in the virtual world of Second Life for clients worldwide . He also worked for two Mindanao State University campuses as a Media Production Specialist, Office Productivity Applications Support, and college instructor."

Atty. Michael Vernon Guerrero - Philippine Commons

Atty. Michael Vernon "Berne" Guerrero finished Political Science and, subsequently, Law. He is currently a partner in the Ocampo Santos Nunez Lomangaya and Guerrero law office, a professor in a paralegal course offered by the Institute of Continuing Legal Studies and Education, the deputy director of the e-law Center and the Information and Technology Center of the Arellano University School of Law, the deputy project lead for Creative Commons in the Philippines, and a proponent of the Philippine Commons (specifically thrusts towards Open Education and Free Culture), among others.

He has written a book, planted a tree, but still has to have children. He was a visual artist in a past life.

Tuesday, March 18, 2008

Giovanni Bacareza - Chikka

Experienced executive in international business management and operations, Giovanni Bacareza is currently, the Director for Business Development at Chikka Asia Inc. He is responsible for identifying and seizing business opportunities in the North and South America, and also manages the company’s operations in the said region.

Prior to his post at Chikka, he was vice president of Manila-based Ajonet Holdings Inc., an investment holding company where he was involved in P&L management, strategic planning, and technology development in both large multinationals and small startups.

In March of 2002, he garnered QNET Communications Inc., a nomination for “Best Public Communications Kiosk,” at the Kiosk Excellence Awards in Florida. Giovanni then, headed QNET Communications Inc., as chief-executive officer (CEO).

Giovanni was also involved in I.T. systems, both in the Philippines and abroad. These companies include New York-based, where Giovanni was country and regional director for the Philippines and Asia (2000); Microsoft Philippines Inc., where as a manager of the Business Productivity Group, he oversaw all channel and customer marketing, and also conceptualized and implemented marketing strategies for Microsoft’s products and programs (1999); Telefonica De EspaƱa (1994-1996), the Spanish national telephone company, where he received management training in Financial Systems, Information Technology and International Operations in the Mobile Division.

Hans A. Koch - syndeo::media

Hans A. Koch is co-Founder and Search Division President of syndeo::media. He handled more than two dozen clients serving various search engine and Internet marketing needs.

Prior to that, he worked as a sales and search engine marketing specialist for Pandora Squared.

Friday, March 7, 2008

Gregory Kittelson - GrooveNet

Gregory "Greg" Kittelson is the Co-Founder and President of GrooveNet, a virtual world social network in the Philippines.

He is also the co-founder and head of business development for Mobius (Digital Media Exchange).

Earlier on, he was the head of sales and marketing for FBM Software.

Thursday, February 21, 2008

Marketing and Sponsorship Opportunities

Major Sponsorship Package - P 350,000.00 inclusive of taxes
  • 4.0 sqm. (2x2) exhibit space
  • 25 minutes presentation in the Conference
  • inclusion of corporate logo in event's marketing collaterals
  • free five (5) slots in the Conference
  • inclusion of corporate brochure and product literature in the Conference kit
  • free merchandising and hanging of corporate/product banners inside the Conference room
Exhibitor Only - P25,000.00 inclusive of taxes
  • 4.0 sqm. (2x2) booth, complete with basic booth amenities, such as, wall panels, carpet, flourescent lighting, convenience outlet, negotiation table and chairs, and faschia.
Conference Kit Sponsor - P150,000 inclusive of taxes

Make your presence felt with conference delegates by sponsoring the conference kit and bags. You can insert your company brochures in the kit to be distributed to all delegates. Another value for money exposure which serves as a potent walking advertisement for your company.

Trade Show Directory Advertisement in CD Rom Format - P10,000 inclusive of taxes

Be prominent. Advertise in Trade Show Directory. The Directory is distributed to visitors, conference delegates, VIPs, industry associations, and chamber of commerce nationwide. Gives you a year long value for money exposure. Full color ad in jpeg or pdf format.

Luncheon and Dinner Sponsorship - P300,000 inclusive of taxes.

Your company can sponsor lunches and dinners of the Conference. A chance for your company to be presented to Conference delegates, VIPs and guests catching their full and undivided attention.

For details, please contact the Event Manager at telephone numbers; +632 - 8960639, 8960637, 8996216

Fax: +632 - 8960637, 8902101,
To inquire about sponsorship, please e-mail:
visit web site:

Conference Program


DAY 1, May 20, 2008, Tuesday

1. Evolution of Social Networks
As the Internet becomes popular and friendly, every Internet user is able to form their own social networks in various forms such as chat, forums, discussion groups, web sites, blogs, trading or auction, photos, web-to-mobile phone text messaging, wikis, file-sharing, and web sites that serve as a meeting point for users to share personal developments and connect to other people. This track covers the various developments and where will it go.

Keynote: Social Network Analysis
Dynamics of social networks, its potential, challenges, and growth.
2. Creating Passionate Users
3. Dynamics of Friendship and Dating Networks
4. Search Engine Optimization, Social Media, and Lifestreaming in the Philippines
5. Marketing and Communications in Social Networks
The Internet has become social and presents new challenges for businesses to be heard amidst the noise. The power of the user is growing in terms of controlling their information and whom they only want to heard of. Are you capable to engage in this new space?

5.1. Profile of the social-network-powered Consumer
What is the profile of social network user today? State of the social network
5.2 Marketing through Social Networks
Marketing and advertising campaigns through social networks.5.3 Marketing through Social Networks: In-Game (case study)

DAY 2, May 21, 2008, Wednesday

1. E-Commerce in a Social Network Environment
2. Business Models for Social Networks
3. Doing E-Commerce in Games and Virtual Worlds
4. Application Development Platform Opportunities
Panel to tackle how to create a social network application, portable widgets, working with big players, and funding opportunities in their application development platform programs.
5. Improving User Experience in Social Networks
6. Creating Portal Widgets
7. Social Network Legal Challenges - There are legal challenges in building and being part
of social networks. This includes user data protection, libel, copyright violation, hacking,
pornography, among others. This session discusses this and how can you protect yourself.

Registration Fee: P8,500.00 for 2 days inclusive of snacks, lunch, and conference kit.

Discounts: and Early Bird Payment:
- 15% for Digital Filipino Club Members
- 10% for Early Bird with payment due March 30, 2008
- For a group of 5, One is free.


For details, please contact the Event Manager at telephone numbers; +632 - 8960639, 8960637, 8996216

Fax: +632 - 8960637, 8902101,
visit web site:

Please pass this invitation to interested friends and colleagues. Thank you.

Who Should Attend

Target participant and audience for the Social Networking and eBusiness Conference Philippines 2008 are:
  • Direct Marketing Managers
  • Database Managers
  • IT Managers
  • Brand Managers
  • Product Managers
  • Advertising Managers
  • Corporate Communication Managers
  • Marketing Managers
  • Media Managers
  • Content Providers
  • Social Networkers
  • Bloggers
  • Web 2.0 Practitioners
  • General Managers / Managing Directors
  • CEOs
  • CRM Managers
  • Those involved in marketing/advertising using the internet and mobile